By Times Chronicle Staff
The South Okanagan Similkameen Medical Foundation (SOS Medical Foundation) has raised $56,000 in support of its ongoing Oncology Campaign at its Holiday Gala held at the Penticton Lakeside Resort last month.
The event, held on Nov. 25, “brought together a community dedicated to advancing cancer care in the South Okanagan Similkameen region,” the foundation said.
Described as a “tapestry of elegance and philanthropy,” the dinner event featured specially selected wines and an opportunity to take home decorated Christmas trees through a spirited bidding process.
The focal point of the night was a live auction showcasing a rich variety of items and experiences contributed by generous benefactors, individuals and local businesses. The evening was capped off with dancing.
Key to the success of the evening was the “unwavering support of the community,” the foundation said. “The South Okanagan Similkameen Medical Foundation extends heartfelt gratitude to all businesses and individuals who generously donated, underscoring the community’s dedication to fostering better healthcare outcomes.”
Key sponsors of the event include:
- Gold Sponsor: Penticton Self Storage – Dennis and Kathy Meakin
- Silver Sponsor: Community Pharmacies – City Centre Pharmacy, Oliver Pharmacy, and Rose Valley
Pharmacy - Bronze Sponsor: Bell Media Inc. – Bounce Radio and Move 97.1 Radio
- Wine Sponsor: Da Silva Vineyards and Winery
- Tree Sponsor: Canadian Tire
“Your generous support has made a significant impact on our mission to advance healthcare in the region,” the foundation said, adding it wished to thank all sponsors, donors and volunteers who made the event possible. “Your contributions are deeply appreciated and play a vital role.”
The oncology fund raising campaign is being led by the SOS Medical Foundation in its commitment towards the $22 million expansion of the oncology clinic at the Penticton Regional Hospital. The current facility is outdated and running above its optimal capacity.
The new facility will also help cope with the projected 30 per cent rise in cancer rates in the Interior over the next 20 years due to the aging population.

